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Copywriter

Please Note: The application deadline for this job has now passed.

Job Introduction

Our Marketing and Communications team are looking to appoint an experienced Copywriter for a 12 month fixed term contract.  You will home based during the pandemic with a view of the role then being based at our Leeds City Centre office. 

As a Copywriter you will create impactful communications through production of original copy, including content, straplines and headlines for all forms of printed collateral, web pages, email campaigns, social media, presentations, advertising, marketing and sales collateral.
 

Role Responsibility

  • Own the strategy of MPS’s tone of voice across multi-channel functions from guidelines and planning to execution of accurate, innovative and best in class copy to ensure the organisation remains relevant across all markets and segments
  • Be an ambassador and brand guardian for the brand's Tone of Voice
  • Identify improvements and continually refine MPS’s house style and tone of voice across all countries in which MPS operates to ensure it is aligned to changing market, member and customer profiles
  • Create well thought out ideas and copy concepts for integrated campaigns and one offs that champion MPS  with alignment to specific campaigns and campaign deliverables
  • Develop copy across a range different styles and tones, getting to the heart of what makes our members and customers tick and communicating this through ideas and words to achieve campaign and communications objectives
  • Fulfil daily and weekly copy deadlines to maintain department efficiency
  • Produce, edit and proof read copy for a variety of different communications channels ensuring all copy is legally compliant ad adheres to brand and tone of voice guidelines
  • Contribute to communications strategies aligned to MPS’s strategic projects to ensure consistent tone of voice and brand experience
  • Work alongside roster agencies and freelance copywriters to develop consistent copy through all channels.

 

 

The Ideal Candidate

  • Extensive experience in copywriting, preferably working as part of a larger, internationally operating company
  • Experience in developing direct response campaigns
  • Experience in developing copy for international markets
  • Experience in writing for all media – web, email, social, print and presentations
  • Extensive knowledge of  how to develop marketing copy to engage, acquire and compel target audiences to act
  • English language degree or equivalent qualification
  • previous experience working in a copywriting role either in house or agency
  • Extensive knowledge of house style guide and tone of voice development and implementation
 

 

Package Description

  • 12% company pension contribution (3% from the individual)
  • Annual bonus scheme up to 10% (for permanent roles)
  • Private Medical Insurance
  • Health Care Cash Plan
  • 25 days annual leave, plus bank holidays

About the Company

Medical Protection Society (MPS) is the world’s leading protection organisation for doctors, dentists and healthcare professionals. We protect and support the professional interests of more than 300,000 members around the world, in countries as diverse as the United Kingdom, South Africa and Hong Kong.
We strive to be much more than a last line of defence by being at our members’ side at every step, offering support, advice and world-class defence. Membership provides access to expert advice and support together with the right to request indemnity for complaints or claims arising from professional practice.
We continue to invest in our team to ensure that we are delivering the best possible service for members. This was recognised in 2016 when we were awarded an Investors in People Silver award.

Medical Protection Society

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